{"id":7627,"date":"2023-04-17T14:49:53","date_gmt":"2023-04-17T14:49:53","guid":{"rendered":"https:\/\/vmcsadvisory.com\/betolar\/"},"modified":"2023-04-17T15:05:51","modified_gmt":"2023-04-17T15:05:51","slug":"betolar","status":"publish","type":"page","link":"https:\/\/vmcsadvisory.com\/en\/portofolio\/betolar\/","title":{"rendered":"Betolar"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"7627\" class=\"elementor elementor-7627 elementor-7607\">\n\t\t\t\t<div class=\"elementor-element elementor-element-69526bc1 e-flex e-con-boxed e-con e-parent\" data-id=\"69526bc1\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-7cbdcc8a e-con-full e-flex e-con e-parent\" data-id=\"7cbdcc8a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-779700d3 elementor-widget elementor-widget-image\" data-id=\"779700d3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"600\" src=\"https:\/\/vmcsadvisory.com\/wp-content\/uploads\/2023\/04\/Logo-Betolar.jpg\" class=\"attachment-full size-full wp-image-7609\" alt=\"Logo Betolar\" srcset=\"https:\/\/vmcsadvisory.com\/wp-content\/uploads\/2023\/04\/Logo-Betolar.jpg 800w, https:\/\/vmcsadvisory.com\/wp-content\/uploads\/2023\/04\/Logo-Betolar-300x225.jpg 300w, https:\/\/vmcsadvisory.com\/wp-content\/uploads\/2023\/04\/Logo-Betolar-768x576.jpg 768w, https:\/\/vmcsadvisory.com\/wp-content\/uploads\/2023\/04\/Logo-Betolar-600x450.jpg 600w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-36096acd e-con-full e-flex e-con e-parent\" data-id=\"36096acd\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-406aed02 elementor-widget elementor-widget-text-editor\" data-id=\"406aed02\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">VMCS helped the Finnish materials technology company, Betolar, for the new market entry process, by introducing its sustainable products to the Indonesian infrastructure development market. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Through communication strategy, media relations services, and sponsorship opportunity, VMCS held a hybrid media briefing introducing the Geoprime solution for the production of durable, sustainable and low-carbon concrete by utilizing industrial side streams as an alternative to cement. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Betolar enables the green transition of various industries and makes concrete a sustainable building material with much less energy requirements compared to traditional cement.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Metrics for measuring success are carried out using the PESO approach, which in this case, focuses on Earned and Paid.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Newscoverage includes Antara, Kompas TV, Beritasatu, Media Indonesia, Properti, Konstruksi Media, Liputan6.com, dan industry.co.id<\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-08bcbc7 elementor-widget elementor-widget-stm_icon_button\" data-id=\"08bcbc7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"stm_icon_button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n\t<div class=\"heading_font text-left  masterstudy_elementor_icon_button_ btn_number_28637\">\n\t\t<a href=\"#\" class=\"btn btn-default btn-no-icon btn-sm\" title=\"\" style=\"color:; background-color:; border-color:;\" >\n\t\t\t\t\t\t<span class=\"link-title\" style=\"background-color:;\">DOWNLOAD PRESS RELEASE<\/span>\n\t\t<\/a>\n\t<\/div>\n\n<style>\n\t\n\t\t\t.btn_number_28637 .btn.btn-default:after {\n\t\t\tbackground-color: #F2B91E;\n\t\t}\n\t\n\t\n\t\n\t\t\t.btn_number_28637 .icon-btn:hover .link-title {\n\t\t\tbackground-color: #F2B91E !important;\n\t\t}\n\t\n\t\n<\/style>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2cb9c33 gallery-spacing-custom elementor-widget elementor-widget-image-gallery\" data-id=\"2cb9c33\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-gallery.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-image-gallery\">\n\t\t\t<div id='gallery-1' class='gallery galleryid-7627 gallery-columns-3 gallery-size-woocommerce_thumbnail'><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"2cb9c33\" data-elementor-lightbox-title=\"Betolar-news-coverage\" data-elementor-lightbox-description=\"Betolar News Coverage\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6NzYxNCwidXJsIjoiaHR0cHM6XC9cL3ZtY3NhZHZpc29yeS5jb21cL3dwLWNvbnRlbnRcL3VwbG9hZHNcLzIwMjNcLzA0XC9CZXRvbGFyLW5ld3MtY292ZXJhZ2UuanBnIiwic2xpZGVzaG93IjoiMmNiOWMzMyJ9\" href='https:\/\/vmcsadvisory.com\/wp-content\/uploads\/2023\/04\/Betolar-news-coverage.jpg'><img decoding=\"async\" width=\"300\" height=\"300\" src=\"https:\/\/vmcsadvisory.com\/wp-content\/uploads\/2023\/04\/Betolar-news-coverage-300x300.jpg\" class=\"attachment-woocommerce_thumbnail size-woocommerce_thumbnail\" alt=\"Betolar News Coverage\" srcset=\"https:\/\/vmcsadvisory.com\/wp-content\/uploads\/2023\/04\/Betolar-news-coverage-300x300.jpg 300w, https:\/\/vmcsadvisory.com\/wp-content\/uploads\/2023\/04\/Betolar-news-coverage-150x150.jpg 150w, https:\/\/vmcsadvisory.com\/wp-content\/uploads\/2023\/04\/Betolar-news-coverage-75x75.jpg 75w, https:\/\/vmcsadvisory.com\/wp-content\/uploads\/2023\/04\/Betolar-news-coverage-129x129.jpg 129w, https:\/\/vmcsadvisory.com\/wp-content\/uploads\/2023\/04\/Betolar-news-coverage-69x69.jpg 69w, https:\/\/vmcsadvisory.com\/wp-content\/uploads\/2023\/04\/Betolar-news-coverage-100x100.jpg 100w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"2cb9c33\" data-elementor-lightbox-title=\"Media-Interview-and-Briefing-Betolar\" data-elementor-lightbox-description=\"Media Interview and Briefing Betolar\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6NzYxNiwidXJsIjoiaHR0cHM6XC9cL3ZtY3NhZHZpc29yeS5jb21cL3dwLWNvbnRlbnRcL3VwbG9hZHNcLzIwMjNcLzA0XC9NZWRpYS1JbnRlcnZpZXctYW5kLUJyaWVmaW5nLUJldG9sYXIuanBnIiwic2xpZGVzaG93IjoiMmNiOWMzMyJ9\" href='https:\/\/vmcsadvisory.com\/wp-content\/uploads\/2023\/04\/Media-Interview-and-Briefing-Betolar.jpg'><img decoding=\"async\" width=\"300\" height=\"300\" src=\"https:\/\/vmcsadvisory.com\/wp-content\/uploads\/2023\/04\/Media-Interview-and-Briefing-Betolar-300x300.jpg\" class=\"attachment-woocommerce_thumbnail size-woocommerce_thumbnail\" alt=\"Media Interview and Briefing Betolar\" srcset=\"https:\/\/vmcsadvisory.com\/wp-content\/uploads\/2023\/04\/Media-Interview-and-Briefing-Betolar-300x300.jpg 300w, https:\/\/vmcsadvisory.com\/wp-content\/uploads\/2023\/04\/Media-Interview-and-Briefing-Betolar-150x150.jpg 150w, https:\/\/vmcsadvisory.com\/wp-content\/uploads\/2023\/04\/Media-Interview-and-Briefing-Betolar-75x75.jpg 75w, https:\/\/vmcsadvisory.com\/wp-content\/uploads\/2023\/04\/Media-Interview-and-Briefing-Betolar-129x129.jpg 129w, https:\/\/vmcsadvisory.com\/wp-content\/uploads\/2023\/04\/Media-Interview-and-Briefing-Betolar-69x69.jpg 69w, https:\/\/vmcsadvisory.com\/wp-content\/uploads\/2023\/04\/Media-Interview-and-Briefing-Betolar-100x100.jpg 100w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"2cb9c33\" data-elementor-lightbox-title=\"News-Coverage-Placement-Betolar\" data-elementor-lightbox-description=\"News Coverage Placement Betolar\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6NzYxOCwidXJsIjoiaHR0cHM6XC9cL3ZtY3NhZHZpc29yeS5jb21cL3dwLWNvbnRlbnRcL3VwbG9hZHNcLzIwMjNcLzA0XC9OZXdzLUNvdmVyYWdlLVBsYWNlbWVudC1CZXRvbGFyLmpwZyIsInNsaWRlc2hvdyI6IjJjYjljMzMifQ%3D%3D\" href='https:\/\/vmcsadvisory.com\/wp-content\/uploads\/2023\/04\/News-Coverage-Placement-Betolar.jpg'><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"300\" src=\"https:\/\/vmcsadvisory.com\/wp-content\/uploads\/2023\/04\/News-Coverage-Placement-Betolar-300x300.jpg\" class=\"attachment-woocommerce_thumbnail size-woocommerce_thumbnail\" alt=\"News Coverage Placement Betolar\" srcset=\"https:\/\/vmcsadvisory.com\/wp-content\/uploads\/2023\/04\/News-Coverage-Placement-Betolar-300x300.jpg 300w, https:\/\/vmcsadvisory.com\/wp-content\/uploads\/2023\/04\/News-Coverage-Placement-Betolar-150x150.jpg 150w, https:\/\/vmcsadvisory.com\/wp-content\/uploads\/2023\/04\/News-Coverage-Placement-Betolar-75x75.jpg 75w, https:\/\/vmcsadvisory.com\/wp-content\/uploads\/2023\/04\/News-Coverage-Placement-Betolar-129x129.jpg 129w, https:\/\/vmcsadvisory.com\/wp-content\/uploads\/2023\/04\/News-Coverage-Placement-Betolar-69x69.jpg 69w, https:\/\/vmcsadvisory.com\/wp-content\/uploads\/2023\/04\/News-Coverage-Placement-Betolar-100x100.jpg 100w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"2cb9c33\" data-elementor-lightbox-title=\"Sponsorhip-Stage-Betolar\" data-elementor-lightbox-description=\"Sponsorhip Stage Betolar\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6NzYyMCwidXJsIjoiaHR0cHM6XC9cL3ZtY3NhZHZpc29yeS5jb21cL3dwLWNvbnRlbnRcL3VwbG9hZHNcLzIwMjNcLzA0XC9TcG9uc29yaGlwLVN0YWdlLUJldG9sYXIuanBnIiwic2xpZGVzaG93IjoiMmNiOWMzMyJ9\" href='https:\/\/vmcsadvisory.com\/wp-content\/uploads\/2023\/04\/Sponsorhip-Stage-Betolar.jpg'><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"300\" src=\"https:\/\/vmcsadvisory.com\/wp-content\/uploads\/2023\/04\/Sponsorhip-Stage-Betolar-300x300.jpg\" class=\"attachment-woocommerce_thumbnail size-woocommerce_thumbnail\" alt=\"Sponsorhip Stage Betolar\" srcset=\"https:\/\/vmcsadvisory.com\/wp-content\/uploads\/2023\/04\/Sponsorhip-Stage-Betolar-300x300.jpg 300w, https:\/\/vmcsadvisory.com\/wp-content\/uploads\/2023\/04\/Sponsorhip-Stage-Betolar-150x150.jpg 150w, https:\/\/vmcsadvisory.com\/wp-content\/uploads\/2023\/04\/Sponsorhip-Stage-Betolar-75x75.jpg 75w, https:\/\/vmcsadvisory.com\/wp-content\/uploads\/2023\/04\/Sponsorhip-Stage-Betolar-129x129.jpg 129w, https:\/\/vmcsadvisory.com\/wp-content\/uploads\/2023\/04\/Sponsorhip-Stage-Betolar-69x69.jpg 69w, https:\/\/vmcsadvisory.com\/wp-content\/uploads\/2023\/04\/Sponsorhip-Stage-Betolar-100x100.jpg 100w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a>\n\t\t\t<\/div><\/figure>\n\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>VMCS helped the Finnish materials technology company, Betolar, for the new market entry process, by introducing its sustainable products to the Indonesian infrastructure development market. Through communication strategy, media relations services, and sponsorship opportunity, VMCS held a hybrid media briefing introducing the Geoprime solution for the production of durable, sustainable and low-carbon concrete by utilizing [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":7609,"parent":7788,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-7627","page","type-page","status-publish","has-post-thumbnail","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Betolar - VMCS Advisory<\/title>\n<meta name=\"description\" content=\"VMCS helped the Finnish materials technology company, Betolar, for the new market entry process, by introducing its sustainable products to the Indonesian infrastructure development market.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/vmcsadvisory.com\/en\/portofolio\/betolar\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Betolar - VMCS Advisory\" \/>\n<meta property=\"og:description\" content=\"VMCS helped the Finnish materials technology company, Betolar, for the new market entry process, by introducing its sustainable products to the Indonesian infrastructure development market.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/vmcsadvisory.com\/en\/portofolio\/betolar\/\" \/>\n<meta property=\"og:site_name\" content=\"VMCS Advisory\" \/>\n<meta property=\"article:modified_time\" content=\"2023-04-17T15:05:51+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/vmcsadvisory.com\/wp-content\/uploads\/2023\/04\/Logo-Betolar.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"800\" \/>\n\t<meta property=\"og:image:height\" content=\"600\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@vmcs_advisory\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/vmcsadvisory.com\\\/en\\\/portofolio\\\/betolar\\\/\",\"url\":\"https:\\\/\\\/vmcsadvisory.com\\\/en\\\/portofolio\\\/betolar\\\/\",\"name\":\"Betolar - VMCS Advisory\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/vmcsadvisory.com\\\/en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/vmcsadvisory.com\\\/en\\\/portofolio\\\/betolar\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/vmcsadvisory.com\\\/en\\\/portofolio\\\/betolar\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/vmcsadvisory.com\\\/wp-content\\\/uploads\\\/2023\\\/04\\\/Logo-Betolar.jpg\",\"datePublished\":\"2023-04-17T14:49:53+00:00\",\"dateModified\":\"2023-04-17T15:05:51+00:00\",\"description\":\"VMCS helped the Finnish materials technology company, Betolar, for the new market entry process, by introducing its sustainable products to the Indonesian infrastructure development market.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/vmcsadvisory.com\\\/en\\\/portofolio\\\/betolar\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/vmcsadvisory.com\\\/en\\\/portofolio\\\/betolar\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/vmcsadvisory.com\\\/en\\\/portofolio\\\/betolar\\\/#primaryimage\",\"url\":\"https:\\\/\\\/vmcsadvisory.com\\\/wp-content\\\/uploads\\\/2023\\\/04\\\/Logo-Betolar.jpg\",\"contentUrl\":\"https:\\\/\\\/vmcsadvisory.com\\\/wp-content\\\/uploads\\\/2023\\\/04\\\/Logo-Betolar.jpg\",\"width\":800,\"height\":600,\"caption\":\"Logo Betolar\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/vmcsadvisory.com\\\/en\\\/portofolio\\\/betolar\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Beranda\",\"item\":\"https:\\\/\\\/vmcsadvisory.com\\\/en\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Betolar\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/vmcsadvisory.com\\\/en\\\/#website\",\"url\":\"https:\\\/\\\/vmcsadvisory.com\\\/en\\\/\",\"name\":\"VMCS Advisory\",\"description\":\"Public Relations, Strategic Communications &amp; 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